Higher Diploma
Higher Diploma in Commercial Design
商業設計高級文憑
3411 5452
Specialization
- Jewellery Design and Visual Merchandising
Programme
The Higher Diploma in Commercial Design programme aims to equip students with the skills and knowledge that will enable them to perform design-related roles in a wide range of work settings within the creative industries. It covers both technical knowledge and practical skills of various aspects of art and design. Students are guided to develop and create their own personal portfolios through tailor-made assignments, projects and experiential activities in order to get ready to enter the profession.
Programme Features
- Qualification awarded by Hong Kong Baptist University
- Quality assurance by Hong Kong Baptist University
- Professional teaching team
- Multiple learning experience
- Excellent campus facilities
- Linkage to both local and overseas undergraduate programmes
SCE Vision & Mission |
HKBU HD - Alumni Sharing |
HKBU HD - Envisions your Future |
Overview |
Hong Kong Visual Merchandising Art Association (HKVMAA)
Students of the Programme are eligible to apply for the student membership of HKVMAA.
The Higher Diploma in Commercial Design is a two-year full-time programme. Students are required to take a total of 63 units (21 courses).
Courses | Units | Number of Courses |
---|---|---|
Generic Skills Courses | 15 | 5 |
Discipline Required Courses | 33 | 11 |
Specialisation Courses | 15 | 5 |
Total: | 63 | 21 |
Students are required to take the following courses:
Generic Skills Courses (15 units, 5 courses) | ||
---|---|---|
Course Code | Course Name | Units |
HDGS0301 | English for Business | 3 |
HDGS0303 | Practical Chinese Writing | 3 |
HDGS0305 | Personal Growth and Development | 3 |
HDGS0306 | Writing Academic English | 3 |
HDGS0307 | Business Statistics | 3 |
Discipline Required Courses (33 units, 11 courses) | ||
---|---|---|
HDCD1108 |
Visual Culture
|
1 |
HDCD1210 |
Styling Design
|
2 |
HDCD1301 |
Drawing Practice
|
3 |
HDCD1302 |
Creative Illustration
|
3 |
HDCD1303 |
History of Western Art and Design
|
3 |
HDCD1304 |
Design Concepts and Colour Management
|
3 |
HDCD1305 |
Digital Graphics and Imaging
|
3 |
HDCD1306 |
Creative Thinking in Graphic Design
|
3 |
HDCD1307 |
Commercial Photography
|
3 |
HDCD1309 |
Popular Culture in Contemporary China
|
3 |
HDCD1611 |
Integrated Portfolio
|
6 |
Specialisation Courses (15 units, 5 courses) | ||
---|---|---|
Jewellery Design and Visual Merchandising | ||
HDCD2301 |
Visual Merchandising Design
|
3 |
HDCD2302 |
Visual Merchandising Drawing and Planning
|
3 |
HDCD2303 |
Jewellery Design
|
3 |
HDCD2304 |
Jewellery Design with JewelCAD
|
3 |
HDCD2305 |
Accessories Design and Application
|
3 |
Students are encouraged to participate in co-curricular and extra-curricular activities for enrichment of learning experience and personal development.
Graduation Show |
Graduation Show |
Site Visits |
Site Visits |
Visit to F11 Photographic Museum |
Visit to Harper’s Bazaar Studio |
Drawing Practice |
Drawing Class |
Asia Fashion Jewellery & Accessories Fair |
Visual Merchandising Design Displays |
The medium of instruction for formal classroom teaching is English. Exemption from using English as the medium of instruction will be applied for individual courses.
Students who successfully obtain 63 units as required by the programme, attaining a minimum cumulative GPA of 2.00 for all courses attempted and having passed all courses stipulated by the programme are eligible for graduation. The qualification of Higher Diploma in Commercial Design shall be awarded by Hong Kong Baptist University.
- Libraries
- Learning Commons
- Recreation facilities
- IT facilities and web-based learning system
- Medical and dental services
- Counselling support
Graduates may choose to apply for admission to the undergraduate programmes including local UGC-funded, self-funded and other overseas undergraduate programmes.
Graduates will be suitable to take up entry to middle-level positions in the private sector such as Graphic Designers, Jewellery Designers, Accessories Designers, Store Designers, Visual Merchandisers, Project Designers, Brand Designers and Artwork Coordinators.
Recognition of Higher Diploma for Civil Service Appointment
Higher Diploma (HD) is a valuable standalone qualification. Holders of such qualification are fully prepared to take up jobs at elementary management and assistant professional levels. At present, 14 grades in the government set locally accredited HD as the qualification requirement for their entry ranks. These grades are Ambulance Officer, Assistant Information Officer (Design) / (Photo), Assistant Leisure Services Manager II, Assistant Programme Officer, Health Inspector II, Immigration Officer, Inspector of Customs and Excise, Inspector of Police, Occupational Safety Officer II, Officer (Correctional Services), Operations Officer (Airworthiness), Police Translator II, Station Officer (Operational) / (Control) and Statistical Officer II.
(Source: ipass.gov.hk, 19/03/2018)
Application Fee: | HK$150* (for local students) and HK$300 (for non-local students) |
Tuition Fee: |
HK$112,912* (by four instalments) |
* Tuition fees and application fees are non-refundable, non-transferable and subject to annual review.
Scholarships to recognise students’ outstanding achievements are bestowed on the selected recipients on the basis of academic merits or other criteria as set out by the School or donors.
Click here for more information on the scholarship.
Government Student Financial Assistance Scheme
Students can apply for Financial Assistance Scheme for Post-secondary Students (FASP) and Non-means-tested Loan Scheme for Post-secondary Students (NLSPS) from the Government. Please refer to the website of Student Finance Office (SFO) for details.
Continuing Education Fund
The Continuing Education Fund (CEF) subsidises adults with learning aspirations to pursue continuing education and training courses. Please refer to the website of CEF for details.
Click here for information on the financial assistance.
The minimum admission requirements of the programme are as follows:
- Hong Kong Diploma of Secondary Education (HKDSE): Level 2 in five subjects* (including Chinese Language# and English Language)
Or
- Relevant and substantial work experience and/or prior qualification(s) obtained in or outside Hong Kong with demonstrated ability to undertake sub-degree education
Or
- Successful completion of the Diploma of Applied Education
Or
- Other equivalent qualifications to be assessed by the School
Or
- Applicants aged 21 or above with acceptable qualifications to justify admission
* If one of the five HKDSE subjects is Citizenship and Social Development, the minimum entrance requirement would be “Attained” for Citizenship and Social Development and Level 2 in four other HKDSE subjects including Chinese and English. Level 2 in Mathematics Extended Part (Module 1 or Module 2) is also recognized as one of the five HKDSE subjects. Applicants are allowed to use Applied Learning (ApL) subjects in the application.
# “Attained” or above in Applied Learning Chinese (for non-Chinese speaking students) would be accepted as an alternative Chinese Language qualification.
Application Procedure
2025 HKDSE Applicants
The Hong Kong Diploma of Secondary Education (HKDSE) applicants can submit their application through the E-APP of the Education Bureau.
*Subject to changes
Other Applicants
Other applicants should apply through the SCE Online Application system.
New Student Orientation : August 2025
Commencement of Study : September 2025
2025 HKDSE Applicants
Payment (for 1st semester) |
Amount* |
Due Date |
Methods |
---|---|---|---|
Tuition fee deposit |
HK$5,000 |
Noon of 21 July 2025# |
by internet banking /PPS/ATM/cheque |
Tuition fee balance |
HK$23,228 |
7 August 2025 |
Other Applicants
Admission Offer Issue Date |
Payment (for 1st semester) |
Amount* |
Due Date |
Methods |
---|---|---|---|---|
On or before 9 July 2025 |
Tuition fee deposit |
HK$5,000 |
7 working days from the date of offer |
by internet banking /PPS/ATM/cheque |
Tuition fee balance |
HK$23,228 |
18 July 2025 |
||
From 10 July 2025 onwards |
Tuition fee (No deposit) |
HK$28,228 |
Full pay within 2-7 working days from the date of offer (depending on the issue date of admission offer) |
#Applicants who apply for the Programme on or after 21 July 2025, please refer to the due date of the tuition fee deposit stated on the debit note.
*Subject to annual review
Higher Diploma Programmes
Date |
To be confirmed | ||
---|---|---|---|
Time | To be confirmed | ||
Venue |
To be confirmed | ||
Topics |
1. Programme Introduction 2. Campus Facilities & Learning Support 3. Scholarship & Financial Aids 4. Interactive Q&A
|
||
Online Registration | To be confirmed |
The School reserves the right to make changes as required.
(I) Qualification & Recognition
01. What is Sub-degree?
Sub-degree is a collective term of post-secondary qualifications. It includes Higher Diploma and Associate Degree, both of which are at Level 4 under the 7-level Qualifications Framework.
02. What are the differences between Higher Diploma and Associate Degree programmes?
Both Higher Diploma and Associate Degree programmes equip students with generic skills, practical vocational skills as well as knowledge in specialised disciplines. In general, Higher Diploma programmes are more vocation-oriented while Associate Degree programmes put more emphasis on general education. Upon completion of Higher Diploma programmes, graduates will have acquired knowledge and skills necessary to further study in universities or pursue career in professions.
03. Are the Academic Awards of this Programme conferred by the HKBU?
The awards are conferred by the Hong Kong Baptist University.
04. Has the Programme gone through any accreditation?
The Programme has gone through a vigorous accreditation process and was approved by the Senate of HKBU. Consistent review exercise is regularly performed to ensure the teaching, learning and assessment of the Programme are in good quality and are up to standard. Referring to the Qualifications Framework (QF) established by the Education Bureau (please see below), the qualification of the Programme is equivalent to Level 4.
Level 1: Certificate
Level 2: Certificate
Level 3: Diploma
Level 4: High Diploma, Associate Degree
Level 5: Bachelor Degree
Level 6: Master Degree, Postgraduate Certificate, Postgraduate Diploma
Level 7: Doctorate Degree
More information can be also obtained from the Information Portal for Accredited Post-secondary Programmes (iPASS).
(II) Application & Admission
05. Can I apply for the Programme?
The minimum entry requirements of the Programme are as follows:
- Hong Kong Diploma of Secondary Education (HKDSE): Level 2 in five subjects# (including Chinese Language* and English Language); OR
- Successful completion of the Diploma Yi Jin; OR
- Other equivalent qualifications to be assessed by the School; OR
- Applicants aged 21 or above with acceptable qualifications to justify admission.
# A DSE applicant is allowed to use not more than two Applied Learning subjects in the application.
* “Attained” or above in Applied Learning Chinese (for non-Chinese speaking students) would be accepted as an alternative Chinese Language qualification.
06. How can I apply for admission?
HKDSE candidates: candidates can submit their applications through the “Electronic Advance Application System for Post-secondary Programmes” (E-APP) of the Education Bureau.
Other applicants: applicants can submit their applications through the SCE Online Application System.
07. Do I have to attend any admission interview?
Applicants will be invited to attend an admission interview, if necessary. Individual notification of the interview details will be sent to the applicants by e-mail or phone.
08. Are there any information talks about the Programme?
Information Talks will regularly be held. For details, please visit the programme webpage.
(III) Fees & Aids
9. Can I apply for financial assistance from the government?
The following government financial assistance schemes are available for students:
- Financial Assistance Scheme for Post-secondary students (FASP)
- Non-means-tested Loan Scheme for Post-secondary students (NLSPS)
- Student Travel Subsidy for Tertiary Students
For further information, please visit the website of the Student Finance Office (SFO).
10. Has the programme been included in the list of reimbursable courses for Continuing Education Fund (CEF) purposes?
Some courses of the programme have been included in the list of reimbursable courses for CEF purposes. Please refer to the website of CEF for details.
11. Are there any scholarships or grants?
Scholarships to recognise students’ outstanding achievements are bestowed on the selected recipients on the basis of academic merits or other criteria as set out by the School or donors.
(III) Programme
12. Where are the teaching venues?
Programmes offered by the School of Continuing Education (leading to HKBU awards or SCE awards, or collaborative programmes) are conducted at various teaching venues, including Kowloon Tong and Shek Mun (Shatin) Campuses and Learning Centres in Tsimshatsui, Kowloon East, and Wan Chai. These venues are well-equipped to support students’ studies. While most of the classes are held at either the Kowloon Tong Campus or the Shek Mun Campus, depending on the School’s development, students may be assigned to take classes at other venues during their study period.
13. What is the medium of instruction?
The medium of instruction for formal classroom teaching is English. Exemption from using English as the medium of instruction will be applied for individual courses.
14. What facilities and services are available for students?
.Libraries
.Learning Commons
.Recreation facilities
.IT facilities and web-based learning system
.Medical and dental services
.Counselling support
15. Are there any graduation requirements for the Programme?
Students who successfully obtain 63 units as required by the programme, attaining a minimum cumulative GPA of 2.00 for all courses attempted and having passed all courses stipulated by the programme are eligible for graduation.
16. If I failed a course, what should I do?
In case a student failed in a course, he/she may be allowed to sit for supplementary examination or needs to re-take the course.
17. Will I have the opportunity to further my studies after completing this Programme?
Graduates may choose to apply for admission to the undergraduate programmes including local UGC-funded, self-funded and other overseas undergraduate programmes.
18. What is the career prospect after graduating from this Programme?
Graduates will be suitable to take up entry to middle-level positions in the private sector such as Graphic Designers, Jewellery Designers, Accessories Designers, Store Designers, Visual Merchandisers, Project Designers, Brand Designers and Artwork Coordinators.
Recognition of Higher Diploma for Civil Service Appointment
Higher Diploma (HD) is a valuable standalone qualification. Holders of such qualification are fully prepared to take up jobs at elementary management and assistant professional levels. At present, 14 grades in the government set locally accredited HD as the qualification requirement for their entry ranks. These grades are Ambulance Officer, Assistant Information Officer (Design) / (Photo), Assistant Leisure Services Manager II, Assistant Programme Officer, Health Inspector II, Immigration Officer, Inspector of Customs and Excise, Inspector of Police, Occupational Safety Officer II, Officer (Correctional Services), Operations Officer (Airworthiness), Police Translator II, Station Officer (Operational) / (Control) and Statistical Officer II.
(Source: ipass.gov.hk, 19/03/2018)
Students’ Works
Alumni Sharing
“The programme provided different learning experience both in the classroom and through encounters with professional designers. The experience was very useful for my further study and career development. With my teachers' support and encouragement, I have successfully articulated to the Bachelor of Arts (Hons) in Visual Arts programme.”
SO Sin Ki
Graduate of Higher Diploma in Commercial Design, 2021
Currently studying Bachelor of Arts (Hons) in Visual Arts, Hong Kong Baptist University
“This programme has a rich content that can help me find out my potentials and interests. Teachers are professional and earnest, so I was able to make huge progress in my study and even got a scholarship.”
CHEUNG Yuen Ha
Graduate of Higher Diploma in Commercial Design, 2021
Currently studying Bachelor of Arts (Hons) in Design (Advertising Design), The Hong Kong Polytechnic University
“This programme maintains a cutting edge in industry developments. Through it, I gained the chance to work as a part-time Brand Service Ambassador at Loupe, a creative space under Chow Tai Fook Jewellery Group Limited. The design theories and practical skills I have learnt have helped me connect with professional designers, putting what I have studied to practical use in my academic work and my career.”
NG Wing Yung
2020 Higher Diploma in Commercial Design
Articulated into Bachelor of Arts (Hons) in Visual Arts, Hong Kong Baptist University
“Starting with basic concepts and extending to more advanced topics, the teachers delivered a rich curriculum that helped me hone my analytical skills and problem-solving ability. This has made me a more well rounded person.”
WONG Ka Yu
2019 Higher Diploma in Commercial Design
Articulated into Bachelor of Arts (Hons) in Visual Arts, Hong Kong Baptist University
“This course provided different division of design. It’s great for us to learn from basic, especially visual merchandising. The exercise inspired me a lot. Also ,the professional skills are useful when you are going to work as a visual merchandiser.”
HUNG Yan Yi
2018 Higher Diploma in Commercial Design
Working as a Visual Merchandiser
“All experiences are learning opportunities, even the results are unbearable, it also will be the most effective learning experience, and the academics do not represent everything, if you learned what you want to learn, that enough. “
TANG Man Keung
2018 Higher Diploma in Commercial Design
Articulated into Bachelor of Arts (Hons) in Visual Arts, Hong Kong Baptist University
“This programme enabled me to gain in-depth knowledge on visual merchandising, helping me in my career development.”
HUNG Chun Wai
2017 Higher Diploma in Commercial Design
Articulated into BA (Hons) Scheme in Fashion and Textiles, The Hong Kong Polytechnic University
“I got to learn the whole jewellery design and production process, making it possible for me to find my dream job.”
LAI Sum Yi
2017 Higher Diploma in Commercial Design
Working as a Jewellery Design & Making Trainee
This course has been included in the list of reimbursable courses under the Continuing Education Fund. |
The above information is for reference only. The School reserves the right to make alterations or to cancel any class/programme without prior notice.
Programmes offered by the School of Continuing Education (leading to HKBU awards or SCE awards, or collaborative programmes) are conducted at various teaching venues, including Kowloon Tong and Shek Mun (Shatin) Campuses and Learning Centres in Tsimshatsui, Kowloon East, and Wan Chai. These venues are well-equipped to support students’ studies. While most of the classes are held at either the Kowloon Tong Campus or the Shek Mun Campus, depending on the School’s development, students may be assigned to take classes at other venues during their study period.